Data Mining Technology in Business Data Analysis

Abstract With the vigorous development of e-commerce, people pay more and attention to data mining technology. This research mainly discusses application technology in business analysis. study uses clustering algorithm buyers’ purchasing behavior as an example illustrate definition VMML analysis behavior. In this piece XML, through integration data, e-commerce warehouse is constructed, which also used source EBizDAS. A certain amount has been done on buyers, sellers, commodities transaction results obtained by EBizDAS are displayed C2C web platform for users browse reference online. study, 10 queries CoHadoop took a total 849 seconds, while distributed strategy 748 with performance improvement about 12%, overall was still considerable. positive significance e-commerce.